As AI accelerates its integration into enterprise operations, the challenges businesses face are no longer merely about technology selection, but how to ensure overall cybersecurity and operational resilience while enhancing work efficiency and innovative applications. Centered around the theme "Enterprise Resilience in the AI Era," HP Brand Day will explore from a practical IT perspective how organizations can break away from an overly technology-driven approach and establish actionable AI and security strategies.

This series of sessions will begin with the "Future of Work," sharing the latest insights from the Work Relationship Index and the challenges IT professionals encounter in hybrid work environments. The discussion will then expand to cover the computing power and security design required by AI developers, illustrating how enterprises can build an AI workspace that balances performance and protection. Meanwhile, through case studies of secure AI applications, the sessions will demonstrate how businesses can effectively control risks while boosting efficiency. Finally, from an IT management perspective, we will examine printer security to prevent it from becoming a hidden vulnerability in the corporate defense line, comprehensively strengthening your cybersecurity boundaries.